The Intersection of AI, CX, and Omnichannel in Pharma

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An in-depth discussion on how AI is revolutionizing customer engagement and reshaping omnichannel strategies in the pharma industry.

  • Understand whether omnichannel is still relevant in a world increasingly driven by AI

  • Learn where AI truly makes a difference in enhancing CX

  • Discover real-world examples of successful AI integration in pharma

Rethinking omnichannel in the AI era

  • Curios if omnichannel still relevant, or has AI taken over?

  • Want to know where AI fits into the customer journey?

  • Eager to know the role of HCP Portals in an AI-driven omnichannel strategy?

Get answer to all questions and more

Get new insights from three pharma industry experts have built and launched AI-driven customer experiences and omnichannel strategies.

Webinar agenda

  • Welcome and introduction of the host and guests

    5 minutes

  • Is omnichannel still relevant, or has AI taken over?

    10 minutes

  • Where does AI fit into the customer journey + real world examples?

    12 minutes

  • The role of HCP portals in an AI-driven omnichannel strategy

    10 minutes

  • What’s next? The future of HCP engagement

    10 minutes

  • Audience Q&A and closing remarks

    10 minutes

Meet the speakers

Pharma industry experts with deep expertise in companies such as Novartis, GSK, Boehringer Ingelheim, Grünenthal, Haleon, and more will share from their hands-on expertise.

Alex Doicaru

Customer Excellence Manager @Abbvie

LinkedIn
Alex is a seasoned expert with over 12 years of experience in customer excellence, omnichannel engagement, and commercial effectiveness. Driven by a vision to harness AI for innovation, Alex excels at transforming market data into actionable strategies and delivering impactful results.

Cristina Halunga

Global Omnichannel Operations Lead @Grünenthal

LinkedIn
Cristina is a dedicated professional specializing in customer experience, omnichannel engagement, and digital transformation. With a proven track record at leading companies like Boehringer Ingelheim and Grünenthal, she is passionate about utilizing AI to revolutionize customer journeys.

Beyza Usak

MEA Region Omnichannel Manager @Haleon

LinkedIn
Beyza is a digital marketing leader known for her innovative approach to omnichannel strategies and CX. With extensive experience at industry powerhouses like Haleon and GSK, she has consistently driven transformative campaigns in the past 12 years that blend data-driven insights with creative storytelling.

Alex Jijie

CEO @Digitalya

LinkedIn
CEO at Digitalya, a software development company founded in 2014, focused on building web applications and platforms for startups and enterprises in the pharma, healthcare, and life-sciences industry, including the top five pharmaceutical companies.

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