The blue minded blog

AI search engines are changing how HCPs find medical info. Learn how to make your HCP portal visible, engaging, and AI-ready in this guide...

Personalizing HCP journeys isn't merely about enhancing digital engagement; it's a radical rethinking of how pharma companies interact, foster deeper HCP engagement, build trust, and ultimately elevate the quality of patient care. It involves..

AI is reshaping omnichannel strategy in pharma—from smarter segmentation to personalized content and predictive insights. This article explores key trends, real-world examples, and the critical steps pharma companies must take to move beyond multichannel..

Pharma has never had more digital channels to reach healthcare professionals — nor more content to deliver. Yet across the pharmaceutical industry, engagement metrics are plateauing or declining. Email open rates are stagnant. Webinar..

Are you looking to new opportunities? You might be a good fit for us. Read the job description below and send us your resume...

Have you wondered what you can learn from other industries and how you can adjust that to pharma's unique digital landscape? Read on as we analize what works for others and how pharma can..