Free Webinar:
Digital Transformation in Pharma
A deep conversation with four pharma experts about digital transformation, common challenges, and key tech that will drive innovation in pharma.
- How to prove the value of digital transformation
- Challenges in driving digital transformation
- Key tech trends that will accelerate digital transformation
Encountering challenges in your digital transformation journey?
Want to be up to date with the latest digital trends?
Eager to learn from other innovative digital transformation initiatives?
Get answer to all questions and more
Get new insights from four pharma industry experts into the state of digital transformation in pharma, strategies you should follow, the challenges along the way, and the key technologies driving change.
Webinar agenda
Welcome and introduction of the host and guests
- 5 min
Brief overview of the webinar topic and objectives
- 5 min
Understanding digital transformation and the importance of a customer-centric approach related to a data-driven mindset
- 10 min
Challenges in bringing digital transformation in pharma
- 10 min
Examples of innovative digital transformation initiatives
- 5 min
Key Technologies Shaping Pharma Transformation
- 5 min
Q&A Session
- 15 min
Conclusions and recap
- 5 min
Meet the hosts
Learn from the extensive knowledge of four pharma industry experts with deep expertise in digital innovation for top worldwide pharmaceutical brands.
Global Digital & Omnichannel Manager @Zambon Group
14+ years of experience in local and global pharma departments and in the entertainment industry. He has solid expertise in leading Digital Transformation, Omnichannel Customer Experience Strategy, Voice of Customer, HCP Portal Digital Strategy, Operational Content Management, and delivering Global GTM Capabilities and Change Management.
Global Digital Innovation Manager and AI for Pharma enthusiast
Sr. Omnichannel Marketing Manager on a mission to normalize AI in Pharmaceutical Marketing and Sales. He enjoys understanding patients', HCPs', and colleagues' problems to develop fresh solutions. He has more than 7 years of experience in Digital marketing and Digital transformation within top global pharmaceutical and biotechnology firms like Eli Lilly and Menarini.
Global Omnichannel Customer Experience Lead @Astellas Pharma
Matteo has over 10 years of experience in digital and omnichannel transformation across different B2C and B2B industries. He has worked for a long time in consulting companies and, in the last few years, joined the pharma industry. He's currently leading the omnichannel strategy definition and execution for Astellas and is responsible for the Italian and Greek markets.
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