Emerging Trends in Omnichannel - Field Force Engagement

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Learn more about how technology, data analytics, and digital tools transform how pharma companies engage with their field force, uncover new strategies and learn from success stories.

  • Get insights from industry professionals with 20+ years of experience

  • Discover challenges in field force engagement and strategies to overcome them

  • Find out what are the future trends in field force engagement

What we cover in this webinar

  • How to increase field force engagement to deliver better results

  • New strategies for effective training of your sales representatives

  • Success stories and relevant KPIs to measure the impact of your plan

Get answers to all questions and more

Uncover the latest trends regarding field force engagement, understand how you should adjust your action plan and measure its effectiveness, and get actionable insights from real success stories.

Webinar agenda

  • Welcome and introduction of the host and guests

    5 minutes

  • Brief overview of the webinar topic and objectives

    5 minutes

  • Emerging Trends in Omnichannel - Field Force Engagement

    30 minutes

  • Q&A Session

    15 minutes

  • Conclusions and recap

    5 minutes

Meet the hosts

You’ll be able to learn from the extensive knowledge of three omnichannel industry experts who have contributed to an increase in force field engagement in the top five pharmaceutical brands in the world.

Mehrnaz Campbell

@Chemia

LinkedIn
With over 30 years of experience working in companies such as Pfizer and Takeda, she is the founder & CEO of Cheemia, an innovative and independent healthcare company specializing in market access and pull-through for pharma companies.

Osman DaĞgezen

@Pharma Consultant

LinkedIn
Book author and omnichannel marketing consultant with over two decades of experience addressing unmet digital needs and leading digital transformation within the global pharmaceutical industry for companies such as Viatris, Pfizer, and many others.

Alex Jijie

CEO @Digitalya

LinkedIn
CEO at Digitalya, a software development company founded in 2014, focused on building web applications and platforms for startups and enterprises in the pharma, healthcare, and life-sciences industry, including the top five pharmaceutical companies.

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