Mavvy
Influencer marketing application

  • Location

    USA

  • Industries

    Influencer marketing,
    Big Data, AI

  • Technologies

    Laravel, Angular.JS,
    Node.JS

Mavvy revolutionizes the Influencer Marketing Industry with a link management and analytics platform that tracks and measures e-commerce conversion through sale. The web solution maximizes the success of campaigns providing real-time data on the revenue generated by an influencer.

Currently the web solution is integrated with 4,700+ retailers through APIs and custom ecommerce plug-ins. Influencers can create custom URLs that link to specific products and share them easily across channels.

3millions
predicted revenue

7People
involved

1Years of
collaboration

The
Challenge

The software monitors custom condensed white-label URLs that connect the influencer's online presence with the brand or product that he/she promotes. It tracks clicks through sale and displays real-time data analytics for all traffic driven from various platforms like Twitter, Instagram, etc, on the brand's website.

The most complex challenge was to gestionate traffic spikes and generate real-time data. In order to retrieve and aggregate accurate information, the software connects and integrates external complex platforms using APIs.

Client's
opinion

David Marquart - CEO at Mavvy LLC

David Marquart

CEO at Mavvy LLC
USA

Ovi is a tremendous project manager – one deserving of our highest recommendation. Particularly, his communication and availability were incredible. His team always found solutions and worked in a timely manner. We look forward to continuing to work with Ovi and Digitalya.

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